Xiaomi Auto is doing pretty well regarding deliveries for their SU7 electric SUV. After exceeding 10,000 units delivered in June, they’re aiming to maintain that momentum throughout July. This is a pretty decent jump from their previous months, with only 8,630 units delivered in May and 7,058 in April.
The company is planning to deliver a total of 100,000 EVs throughout 2024.
This production ramp-up aligns with Xiaomi’s earlier announcement of starting double-shift production in June to guarantee a monthly delivery target of 10,000 units. Their long-term goal for 2024 is ambitious, aiming to deliver a total of 100,000 SU7s, with a stretch target of 120,000 units. While these numbers are not that high, they are still pretty good for the SU7, which is the company’s first foray into EVs – a relatively young market.
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To help manage customer wait times, Xiaomi Auto launched a “Lock Order and Wait for User Care” campaign on June 28th. This program offers gifts to users who have been waiting for their SU7 for more than 3 months as compensation of sorts.
(Via)